We ship our own first.
No playbook goes on you untested.
AI Code Academy · €10ktrader-lab · 2,000 users
Zippytal Business · Custom builds
We build for creators
who mean business.
Custom product builds for creators with an audience. Shipped in weeks. Yours forever.Custom product builds for creators with an audience. Strategy, design, engineering, AI — scoped around your brand, shipped in weeks, yours to keep forever.
Reply within 48h · free 45-min call · no pitch
things we've shipped
liveAI Code Academy
ed-tech · funnel-led
€10k
generated
trader-lab.com
fintech · PLG
2,000
users · €0 ads
Zippytal Ecosystem
OSS · 5 tools
100%
open source
€10k
Revenue post-launch · AI Code Academy
2,000
Trader-lab users · zero ad spend
2 weeks
Idea to working prototype
· receipts ·
AI Code Academy · €10k generated
trader-lab.com · 2,000 users
Zippytal Meet · E2EE video
Zippytal Chat · private messaging
Zippytal Community · federated spaces
Zippytal Drive · encrypted storage
Zippytal Nodes · sovereign infra
Internal tooling · 12+ builds
The playbook
Six rules we don't break.
Agencies promise "tailored solutions". That's code for "we'll figure it out". Here's what we actually do.
Funnels by default.
Every product ships with a conversion engine.
Upsell tiersLifecycle emails
Speed is a feature.
If we can't ship fast, the scope is wrong.
2-week prototype6-week MVP
AI-native, not AI-theatre.
Only where it moves a metric.
AgentsRAGFine-tunes
Your code, your infra.
Fire us and keep everything we built.
Apache 2.0Your repoYour cloud
One senior pod, no silos.
You talk to the builders. Always.
No account managerNo handoff
What we do
Every discipline. One senior team.
6 capabilities · no handoffs
Product strategy
scoperoadmappositioning
Engineering
webmobilebackendinfra
Design
brandUXUImotion
AI integration
agentsRAGfine-tunes
Infrastructure
your nodesyour cloudours
Launch & growth
analyticsretentionpricing
How we work
Four steps. No surprises.
free discovery · fixed prices · weekly demos
- 01
Discovery
45 minFreeA plan. Clarity.
- 02
Sprint zero
2 weeksFixed priceShippable prototype.
- 03
Build
RollingSenior podProduction-ready product.
- 04
Launch & iterate
OngoingOptional retainerPaying users.
Things we've actually built
We're not pitching theory.
We ship our own products first.
Every playbook we use with clients, whether it's funnels, lean launches, or product-led growth, we've tested on our own projects first. Here are two we're proud of.
Own product · ed-tech
AI Code Academy
An AI-first coding school that funded itself.
Built AI Code Academy end to end — product, brand, funnel, content. €10k generated shortly after launch on a small cohort. The trick wasn't traffic. It was a sharp upsell ladder that turned a free lesson into a paid program, and a paid program into high-ticket mentorship.
- Product, brand, landing page
- Conversion-tuned funnel and pricing
- Upsell mechanics: free, paid, premium
- Cohort ops and student onboarding
€10k
Generated post-launch
Small
Cohort, high ARPU
Tiered
Upsell funnel
Self-funded
From day one
Side project · fintechvisit site
trader-lab.com
2,000 traders, zero marketing budget.
Trader-Lab started as a tool we wished existed, so we built it. Shipped lean, listened to the community, grew to 2,000 users without spending a cent on ads. Product-led growth, Twitter, Discord, and features people actually wanted to share.
- Lean MVP shipped in weeks
- Product-led growth, no paid acquisition
- Community-first distribution
- Iterated from real user feedback
2,000
Active users
€0
Marketing spend
Side
Project, shipped fast
Organic
Growth only
NDAs keep a handful of client projects off this page. If you want the unredacted version, ask on the discovery call.
Tech we wield
Modern, pragmatic, no cargo cult.
We pick tools that will still be around in five years and get out of the way today. If something else fits you better, we use that.
Product
- TypeScript
- React
- React Router
- Remix
- Next.js
- Tailwind
Backend
- Node
- Bun
- Rust
- Go
- PostgreSQL
- Redis
- SQLite
AI
- Claude
- GPT-class
- Cursor
- LangGraph
- RAG
- Fine-tuning
Infra
- Zippytal Nodes
- Docker
- Terraform
- Cloudflare
- Fly.io
- AWS
Two ways to start
Try us in two weeks.
Build with us for years.
Sprint Zero is the price anchor — a flat-fee proof we can deliver. The custom build is what we're really here for.
Pricing reference
Sprint Zero
A two-week proof of concept. Fixed fee. No strings attached.
€12kflat
~ 2 weeks · senior pod
- Discovery + scope workshop
- Shippable prototype
- Roadmap for the full build
- Fixed price for what's next
Built for creators
Custom Build
Built for creators with an audience. Scoped around your brand, your users, and the product they're actually waiting for. Everyone can apply.
Pricing model · we pick the right fit on the call
Fixed fee
scoped
Equity
based on fit
Retainer
post-launch
Tailored scope, no boilerplate
Design + engineering + AI, end to end
Built for your audience, your brand
Your code, your platform, forever
Equity, fee or retainer — your fit
Application required · everyone welcome
Apply for a custom build
Takes ~3 minutes · opens in a new tab · no commitment
NDA availableYou own the codeWeekly demosFounder-led, always
Questions people actually ask.
Who is this for?+
Creators with an audience: newsletters, podcasts, YouTube, communities. If you've built reach, we'll help you build the product behind it. Everyone can apply — if the idea's right, we'll find a way to work together.
Do I need a big audience to apply?+
No. Clarity beats follower count every time. We've worked with creators at very early stages — what matters is whether you actually understand what your audience needs.
Do we have to use Zippytal tools for our product?+
No. We'll build on whatever stack makes sense for you. That said, we can deploy on your own Zippytal Nodes for full data sovereignty if it fits.
Who owns the code?+
You do. Every line. It ships to your repo, your infra, your account. No escrow, no lock-in.
How long until we ship something real?+
Sprint Zero produces a prototype in 2 weeks. Full product MVPs typically ship in 6 to 10 weeks.
How does pricing actually work on a custom build?+
Every project is scoped before we start — fixed price, no surprises. Depending on the project and budget, we may take equity instead of, or alongside, a fee. Ongoing retainer is also available once the product ships. We figure out the right structure together on the discovery call.
Do you sign NDAs?+
Yes. We also don't do case studies without permission.
You built the audience.
We'll build the product.
Everyone is welcome to apply. A 45-minute call with the people who'd actually build your product — no pitch decks, just a real conversation.